The December 2008 Capital One Bank Dallas YMCA Turkey Trot, the nation’s largest Thanksgiving Day race with more than 33,500 participants, using Web 2.0 tools to achieve the event’s highest ever number of online registrations. This year’s Turkey Trot handled 13,234 online registrations, a 50 percent increase compared to the previous year. The race also set a single-day record for the number of online registrations with 1,200 participants signing-up via the Internet, an increase of more than 80 percent compared…
Jeromy StallingsFebruary 12, 2009