Category

Marketing

DesignDevelopmentMarketing

Readying Sites for Social Search

Is your website +1-able? We've been updating sites with Google's '+1' Sharing Button, which allows people to recommend content to their social networks. With the popularity of Google + (more than 25 million users and counting), it’s important to make your content shareable on the most popular places online where people are interacting.  Over time, Google hopes to incorporate the number of +1’s in their search ranking algorithm, which will have major implications for search engine optimization. (more…)
August 31, 2011
DesignDevelopmentMarketingPress / News

Ninthlink + Petunia Pickle Bottom Lookbook

"Born out of a desire to bring style and sophistication to the world of modern parenting, Petunia Pickle Bottom was founded in 2000 by a trio of people who pay homage to the chic mommy who makes a statement without saying a word." When they wanted to replace the static images on their homepage with a javascript-powered "Lookbook" to showcase their new Fall 2011 collection, they came to Ninthlink. I must give credit to Tom Doyle for the starting point…
August 2, 2011
Marketing

The Age of Transparency

In online marketing, the old adage used-to-be that if you built it, marketed it and optimized it, they would come. A top ranking in Google could be achieved through search engine optimization techniques and you’d have all the traffic you wanted to your site. Over the years, however, people got tired of going to websites that were “over-optimized” and didn’t answer their needs. Google and the other engines started updating their rankings less on algorithm manipulations and based positioning on…
August 1, 2011