All Posts By

Jeromy Stallings

Marketing

Tweet & Donate @ the Same Time

Those of you who have put off joining Twitter may want to jump in today, just to get a taste for how big this thing is getting. The San Francisco-based start-up is hosting a Twestival, a global fundraising event for charity:water, a non-profit group that facilitates funding for freshwater projects in developing nations. More than 200 cities around the world will host events in their local communities such as a dance event in New York City to help raise money and awareness. Or you can…
February 12, 2009
Marketing

Five Tips to Help Non-Profits Enchance Online Presence

Today's charities face an increasingly competitive and online environment. With challenges like government funding cut backs, an aging donor base, increase competition and more marketing directed at one's disposable income, is it any wonder more charities are scrambling to stay a float? In order for non profits to succeed, they need to embrace emerging ways or marketing to current and future donors. Here are 5 tips we believe (and know) will help... (more…)
February 12, 2009
DesignMarketing

What Can Non-Profits Learn from Borack Obama’s online success?

It’s no secret that much of President Barack Obama’s campaign for getting elected “the leader of the free world” had a lot to do with reaching out to the denizens of cyberspace in ways no other candidate, including his opponent, John McCain, ever has. While Al Gore may have (erroneously) “invented the Internet”, Obama, and his Net-savvy campaign handlers, and a vast amount of volunteers, used online marketing techniques to virally/successfully get their word out. “Obama built an incredible national…
February 12, 2009
Design

Non-Profits that are utilizing widgets to build awareness

This morning I am up early preparing for a presentation to the PIQE group in San Diego to discuss innovative ways non-profits need to evaluate and consider online marketing, design and development strategy.  Below is a Widget that I have gathered from the Ad Council that illustrates how a widget can be used to build awareness on specific topics and issues. You can download your own widget and get involved by visiting: http://www.adcouncil.org/icare/
February 12, 2009
DesignDevelopmentMarketing

Non-Profits utilize YouTube to educate and build awareness

Today, there are millions of people using the YouTube as an alternative form of education and entertainment.  For example, you can learn almost any guitar song from an instructor for FREE by typing in the name of the song and including the terminology lessons or tablature.  It is recommended that non-profits consider setting up there own Channel and begin encouraging members, partners, teachers and other alliances to contribute content and comments on the channel to build awareness and education. Above,…
February 12, 2009