Category

Tips

DesignMarketingOnline ConversionTips

Essentials to Landing Page Conversion : What’s in Your Main Content Block?

When a user comes to your page, the first thing they will see is the main content block (outlined in red).  Like anything else, first impressions are very important and you only have a small window to both introduce your product or offering and pique a visitor’s interests to move them along to the next step in the conversion funnel. We highly recommend our readers to use Funnelflix or similar product for creating their sales funnels for better conversion. (more…)
October 25, 2010
DesignDevelopmentMarketingTips

Essentials to Landing Page Conversion

Over the past couple of years at Ninthlink we have been designing and developing high conversion landing pages for clients looking to sell a single product or other offering at a single price.  Our designs and strategy, backed by testing and observation, have proven to be effective with conversion rates anywhere between 12 and 20% or greater.  These types of landing pages are perfect for anyone looking for a straightforward way to market and sell a product or other offering…
October 22, 2010
DesignMarketingOnline ConversionTips

Keys to a Top Converting Website

Even with the advances in technology and online sales tools, the average conversion rate for websites is currently around 3%.  Fortunately this number is just an average and not the rule as there are numerous examples of companies that have great conversion rates by comparison; ProFlowers, for instance has a conversion rate of 26.5%.  We are going to take a look at some of the most important secrets to top converting websites as well as what some of the top…
October 21, 2010
DesignMarketingOnline ConversionTips

Conversion Optimization Enhanced by Design: Gap’s Ecommerce Site

In the introduction to our theme of the month, I briefly mentioned the term conversion optimization, which is all about improving your site to make it easier for users to accomplish the specific goals you have for them once they arrive.  This can be enhanced by focusing on 3 key steps, which we’ll look at in detail.  A site that has done a great job with increasing its conversion friendliness with the help of eCommerce-enhancing agencies like Salesforce, which other sites…
October 15, 2010
CultureTips

Chop Wood – Carry Water

I received the following in an email from my friend Wendy. I'm not sure who the author is, but the story can be found throughout the internet with a google search. Anyways, I thought it was an inspiring tale on ways to approach work and life. There is a Zen saying, "Before Enlightenment chop wood carry water, after Enlightenment, chop wood carry water." What’s the difference? The tasks are the same. The need is the same. What about the frame…
October 5, 2010