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Marketing

Twitter Analytics for Everyone

Did you know about this? Did everyone know about this except me? ads.twitter.com is not just for those Twitter accounts that are actually paying to show up in your timeline whether you are interested in the fact that Internet Explorer 10 is like a Swiss Army knife or not. Anyone who tweets can go to ads.twitter.com, log in with your normal twitter.com logins, and then there up at the top menu is a lovely Analytics tab. Just a quick disclaimer…
June 12, 2013
Marketing

Coming Soon; Google AdWords Image Ad Extensions

Coming soon to AdWords... Image Ad Extensions. Apparently being tested in beta, or newly out of it, this new extension will add images with your ad at no extra cost to the advertiser. That being said, image ad extensions are typically shown to the advertiser in the top position - often the one willing to pay the highest amount per click. So, to be rewarded with this "free" extension you may have to break out your wallet. Of course, the…
June 11, 2013
Marketing

Google Rolls Out Credit Card Just For Adwords

Recently, Google launched their very own Business Credit Card for Adwords. The card features a 11.9% variable APR, ample credit limits and no annual fees. However, the card is only available by invitation and with a personalized application ID. Additionally, it may only be used for your Adwords media buy. Therefore, if a card member tries to use it for purchases outside of the console, the card will be declined. The card is associated with MasterCard and is provided exclusively…
May 30, 2013
Marketing

Google Penguin 2.0 Is Here; Are You Ready?

This morning, we got word that Google has been updated with what most SEO Pros are calling Penguin 2.0. Some circles claim this is technically Penguin 4.0 because of a few refreshers to last year's algorithm update during the year. Either way, a change was made today affecting approximately 2.3% of all Google searches. Were you ready? If you've been affected, do you have the roadmap to get back into the game? Below is a video from David Evans of…
May 23, 2013
Design

Google UI Team Visits Ninthlink

  On Friday May 17th, 2013, Ninthlink welcomed two member of Google's UI Team - Susan Petrick and Anya Kogan - to their offices in San Diego for a meet & greet. Both Susan & Anya came to Ninthlink to learn about all of our interactions with Google AdWords. Ninthlink was pleased to have such distinguished guests from the Bay Area; and even prepared a welcoming sign in the Google font and color scheme. We loved the outreach and hope to see…
May 22, 2013