Things we do and things we like.

Marketing

Market Trends: The Future of Online Advertising

YouTube, recently berated by a Credit Suisse analyst last week for its lack of success in selling ads, seems to be resiting that berate and growing its ad business at an impressive clip, according to a report in Ad Age.  But should we beleve the global bankers in Switzerland? (more…)
April 13, 2009
DesignDevelopment

Trent Reznor: Online Content and Crowdsourcing Gadfly

Bands are always looking for the best way to promote their music online, either through YouTube, Google Video, MySpace, or a record label's efforts. Remeber that old 20th Century analog saying: "if you want something done you've got to do it yourself." It certanly applies in the digital media space, where anyone can do anything and lead in trends and ideas.  Comes now NiN.com, the official website of Trent Reznor's industrial band Nine Inch Nails. Reznor, who feuded for years with…
April 13, 2009
DesignDevelopmentMarketing

Content Trends: Online Shows

When it comes to entertainment, they once said that radio would not replace newspapers or books, that TV would not replace radio, that videoplayers would not find home use, that TV shows would not work on the Internet.  However, we are seeing more and more new series shows appearing online rather than the boob tube.  This could be due to excellent quality in streaming and image delivery, and that many people, especially kids, tweens, and teens, are watching reruns of…
April 13, 2009
DevelopmentMarketing

Trend of the Moment: Be in the “Now”

"Buckle up, and enjoy the millescond," the computer voice says, and: "In the last second, your hair grew five millionths of an inch." Sprint has a cool new pitch from San Francisco-based Goodby Silverstein & Partners, emphasizing the breath, value, and "nowness" of the community-oriented Sprint Now Network. (more…)
April 12, 2009