All Posts By

Craig Wheeler

Design

New Business Cards are Coming!

After some discussion and tons of iterations, Ninthlink has new business cards fresh off the press and scheduled to arrive early next week. This pile of mock-ups is a tiny peek into the process it takes to come up with the end result.
September 18, 2009
Design

Surfing Blogger Artists

Aside from your typical Hollywood jib jab and pre-conceived notions of surfers and their eccentric culture, there is a ubiquitous sub-genre that stems from artistic expression and the hay-days of surfing. These guys have elegantly fused the world of surfing with a passion sparked by flat spells and diverse artistic abilities - and they're bringing it to the world via blogging. (more…)
March 19, 2009
DesignMarketing

Economy vs. Online Marketing

The Economic Blues Let’s face it, the news on the economy is bleak. Every day we hear about job cuts and poorer-than-expected earnings that continue to mount in the tech and digital media spaces. Panasonic was the latest electronics manufacturer forced to downwardly revise its full-year earnings outlook, now projecting a net loss of 380 billion yen or $4.2 billion for the year ending March 31. (more…)
March 10, 2009
Marketing

The Importance of Brand Loyalty

What Is It? Band loyalty is a term for when consumers generally buy from the same manufacturer repeatedly over time rather than buying from multiple suppliers within the category. It also refers to the degree to which a consumer consistently purchases the same brand within a product class. (more…)
March 10, 2009